 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
Howto Marketing - Marketing Audits
Howto
Marketing - Marketing Audits, with information and help from Marketing Audit
(www.marketing-audit.co.uk)
has just been published, providing practitioners with a good introduction
to marketing audits.
This book has been written by Thom Poole, a digital marketing expert with over 20 years experience in evaluating and implementing marketing strategies and campaigns.
This book explores the background to the audits, how to evaluate areas of your marketing, and how to implement changes correctly.
The book does not provide you with detailed checklists - there are other books that offer that, this is designed as a pocket companion to introduce practitioners to marketing audits.
To purchase this book, please visit the publishers site - click here (opens a new window).