Howto Marketing - Mobile Marketing covers the mobile phone, smartphone and other mobile devices marketing - a growing area worldwide. Mobile phones are a vital piece of modern life, and marketing to them is becoming a vital tool in the marketing arsenal.
This book, written by a practitioner who has been involved in many aspects of mobile marketing with one of Europe's leading mobile phone companies, and uses this insight to provide a great overview in Howto Mobile Marketing..
To purchase this book, please visit the publishers site - click here (opens a new window).